Copyright The Impossible Project
In 2008 Polaroid announced it would stop the production of its analog instant film. 10 former Polaroid employees didn’t accept the analog instant photography extinction. They bought Polaroid’s production machinery, leased the former building plant in Enschede, The Netherlands and founded The Impossible Project.
Due to the fact that the original Polaroid color dyes are not available any more and that there is no chance to reproduce them, the Impossible Project had to start from the very scratch. And in March 2010, it made the impossible possible and saved millions of instant film cameras by releasing their first instant films: PX100 and PX 600 Silver Shade. In celebration to its first anniversary The Impossible Project is launching an exclusive film edition with grey and black frames.
The folks at The Impossible Project have always been very kind and helpful at answering questions and providing input. They offer an amazing service by email or in person and provide useful information, tips and events on their blog.
Congratulations to everyone involved in this project! Thank you for keeping the instant film alive.
In addition to the factory outlet in Enschede The Impossible Project has stores in New York City, Tokyo and Vienna.
I’m still learning about the instant film and trying out thing but here are 2 pictures shot with my SX-70.
(Click on thumbnails for larger versions)
And just for the fun of it here’s the beautiful ad from the 70’s: